Artist Feedback Session - Fri 2
Oct 11 1:00 pm - 2:00 pm
Artist Center: Feedback
Manager Mentorship Session
Oct 11 6:00 pm - 7:00 pm
Artist Center: Mentorship Room
Mauricio Ruiz launched Mad Ruk Entertainment alongside business partner Rey Mendoza in 2008. In its first year of operation, Mauricio looked after all creative aspects. Today, Mad Ruk Entertainment is one of North America’s leading music video production companies, has driven millions in revenue and empowers the careers of some of Canada’s most notable filmmakers.
Mad Ruk Entertainment has produced music videos for the likes of Jessie Reyez, Alessia Cara, Martin Garrix and Daniel Caesar, among hundreds of other globally renowned acts. In 2013, Mauricio met Jessie Reyez while mentoring youth at The Remix Project in Toronto.
The duo began to develop her first songs and, soon afterward, with the support of Byron Wilson, entered into a management deal. Today, Jessie Reyez has become a global priority for partners at Universal, Spotify, Apple and YouTube. She is a gold and platinum record recipient and continues to receive millions of streams on major DSPs. Mauricio has guided Reyez’s career to international proportions and has helped her become one of Canada’s most notable emerging stars. Mauricio is a crucial member of Jessie’s crew on tour, acting as personal and professional support both logistically and creatively.